Influences
Streaming: TOD expands in Morocco “at a time of an exceptional football season”
As CAN 2025 approaches, the TOD platform of beIN Media Group is establishing itself in Morocco with an ultra-connected service: 4K streaming, live statistics, the immersive TOD360 interface, and a wide range of sports and entertainment content. A strategic arrival that accompanies the Kingdom’s digital transformation and promises an unprecedented viewing experience for football fans.
As Morocco prepares to enter a historic football chapter, driven by the hosting of CAN 2025, TOD, the sports and entertainment streaming platform of beIN Media Group, announces its deployment in the Kingdom, according to a statement. A strategic arrival that comes at a time when demand for a high-performance viewing experience is surging.
According to information from the platform, the service is launching in Morocco with an offer designed for ultra-connected fans: 4K streaming, instant highlights after matches, personalized features, watchlists, favorites, and algorithm-powered recommendations.
At the heart of this offensive, TOD highlights TOD360, its immersive interface that offers live statistics, multi-screen viewing, heatmaps, advanced player data, timelines, and even “fan zone” spaces. A tool tailored for a generation that consumes football both live and through data. French commentary will be available for major competitions, alongside Arabic and English versions, thanks to strengthened partnerships with telecom operators.
“Morocco is home to some of the most passionate football fans in the world (…) Our vision is simple: to offer every fan the best access, the best quality, and the best experience”, explains Peter Mrkic, Managing Director at TOD.
This expansion comes as the Kingdom accelerates its digital transformation and prepares the ground for future 5G capabilities. According to the same source, TOD’s cloud infrastructure enables stable streaming, even during predictable audience peaks around CAN and major international competitions. “Morocco is moving at an impressive speed. The country is setting new regional benchmarks. We want to be part of this momentum”, Mrkic continues.
With its arrival, TOD offers one of the most comprehensive sports catalogs on the market: UEFA Champions League, FIFA World Cup, Premier League, LaLiga, Ligue 1, CAF competitions, Formula 1, NBA, ATP Tour, ONE Championship, Grand Slam tennis… not to mention a vast repertoire of entertainment and family programming.
The platform also says it is strengthening its editorial line through TOD Originals, its regional productions, with new titles announced for 2026. A strategy that goes beyond sports content alone to establish itself as a cultural player across the entire MENA region.
By betting on Morocco at this key moment, TOD clearly intends to turn a simple launch into a strategic lever. As the Kingdom prepares to vibrate to the rhythm of football, the platform now aims to become its essential screen, the statement concludes.