As Moroccan handicrafts surpass one billion dirhams in exports and contribute nearly 10% of tourism revenues in foreign currency, Tarik Sadik, Director General of the Maison...
Family tradition, global ambition, tax challenges, training of artisans… The director of Atelier Serghini Pottery and Ceramics shares his perspective on a sector undergoing major transformation,...
Organization and restructuring—this is where everything had to begin. The implementation of Law 50‑17 in January 2022 marked the emergence of the sector: a new vision,...
Presented at UNESCO headquarters in Paris, the book “Moroccan Handicrafts: A Heritage in Motion” highlights the richness, diversity, and adaptability of the Kingdom’s artisanal know-how. The...