Transition at Versace: Donatella Passes the Torch

Donatella Versace has announced her decision to step down as the creative director of the Versace fashion house after nearly 30 years in the role, which she has held since 1997 following the tragic murder of her brother Gianni. She will be succeeded by Dario Vitale, a former design director for Miu Miu, as she transitions to a new role as brand ambassador. This leadership change occurs amidst speculation that the Prada Group may be interested in acquiring Versace from Capri Holdings, which purchased the brand for €2 billion in 2018. In a statement, Capri Holdings emphasized that this shift is part of a strategic succession plan and described Vitale as a strong design leader vital to the brand’s growth. Donatella expressed her pride in continuing her brother’s legacy and her commitment to nurturing the next generation of designers. Over the years, she has styled many high-profile celebrities and is recognized for her vibrant designs and signature platinum blonde hair. Versace, founded in Milan in 1978, has been an essential part of Capri Holdings’ portfolio, contributing significantly to the company’s revenue.

Source: BBC